Mox Studio

Mox Studio is a gaming company specializing in Play-to-Earn (P2E) mobile and web-based games built on the Radix distributed ledger technology (DLT) platform. Founded in 2023, the company develops games that integrate cryptocurrency rewards through their native MOX token, allowing players to earn digital assets while playing.

Overview

Mox Studio emerged from its founders' background in digital product management, marketing, and IT, with over 15 years of corporate experience. Initially entering the blockchain industry in 2017, the team transitioned through various phases of crypto industry involvement before establishing Mox Studio. The company's primary focus is on creating engaging gaming experiences that showcase Radix DLT capabilities to a broader audience.

Mox Studio's business model combines traditional gaming elements with blockchain technology, offering players the opportunity to earn cryptocurrency through gameplay. Their games are distributed globally through major platforms including the App Store and Google Play Store, making blockchain gaming accessible to mainstream audiences.

The studio distinguishes itself through its integration with the Radix ecosystem, featuring mascots and tokens from partner projects within their games. This approach not only enhances the gaming experience but also promotes wider adoption of the Radix platform. Their flagship game, Strangers, exemplifies this integration, featuring both traditional gaming elements and blockchain-based rewards.

Headquartered in Dalaman, Muğla, Turkey, the company operates with a team of 2-10 employees, focusing on developing innovative gaming experiences that bridge the gap between traditional gaming and blockchain technology. Their mission emphasizes the creation of high-quality games that are both entertaining and financially rewarding for players.

The studio's development approach prioritizes player engagement and technological innovation, demonstrated through their diverse portfolio of games including WOWO:Adventure, OciGravity, and Ociswap Hooks. Each game incorporates unique gameplay mechanics while maintaining the core principle of Play-to-Earn, allowing players to participate in the gaming economy through the MOX token system.

History

The development of Mox Studio evolved through several distinct phases, beginning well before its official establishment as a company.

Early Blockchain Period (2017)

The company's journey began in 2017 when its founding team first entered the blockchain industry. This initial exploration was supported by over 15 years of prior experience in digital product management, marketing, and information technology sectors. During this period, the team focused on understanding blockchain technology and its potential applications in digital products.

Expansion into Crypto Services (2018-2020)

In 2018, the team began providing design consultancy services to various business associates within the cryptocurrency industry. Their work during this period focused on helping projects elevate their brands and establish stronger market presence. By 2019, they had expanded their service offerings to include animation and motion design, building a comprehensive portfolio of crypto-related digital services.

Gaming Integration (2021-2022)

A significant pivot occurred in 2021 when the team recognized the transformative potential of gaming within the crypto sector. This period marked a crucial transition as they began integrating their accumulated design expertise and development capabilities to create gaming experiences that could engage broader audiences. The focus shifted specifically toward developing games that could showcase blockchain technology's potential in interactive entertainment.

Company Formation (2023)

Mox Studio was officially established in 2023, marking the culmination of years of experience in blockchain, design, and gaming. The company was founded with a clear mission to develop Play-to-Earn (P2E) games that would integrate seamlessly with the Radix DLT ecosystem. This period saw the launch of their first major projects, including their flagship game Strangers.

Recent Developments (2023-Present)

The company maintains its headquarters in Dalaman, Muğla, Turkey, operating with a focused team of professionals dedicated to advancing their vision of blockchain-integrated gaming experiences. Their ongoing development efforts continue to push boundaries in combining traditional gaming elements with blockchain technology, setting new standards for Play-to-Earn gaming experiences.

Games Portfolio

Strangers

WOWO: Adventure

WOWO: Adventure is a web-based pixel art platformer that follows the journey of WOWO, a character attempting to save their cursed village. The game represents a collaboration with the WOWO project, which aims to promote Radix as a mainstream blockchain platform. Players progress through levels while activating various skills, combining nostalgic gameplay elements with modern blockchain integration.

OciGravity

OciGravity features Ocicat, the mascot of the Ociswap decentralized exchange (DEX) on Radix DLT. This pixel art platform game incorporates unique gravitational mechanics and puzzle elements. Players use one-button controls to navigate through levels while competing for positions on a global leaderboard.

Ociswap Hooks

Ociswap Hooks is a pixel art puzzle platformer featuring the Ocicat character. The game emphasizes hook-based navigation mechanics and includes competitive leaderboard features. It serves as another collaboration with the Ociswap DEX platform.

Recent Additions

MOX Token

The MOX token serves as the primary cryptocurrency within Mox Studio's gaming ecosystem. Key features include:

Token Utility

• Used for in-game purchases.
• Unlocking characters and special features.
• Accessing game customization options.
• Reward distribution for gameplay achievements.

Token Distribution

Token Integration

MOX tokens can be earned through gameplay or purchased on supported cryptocurrency exchanges. The token system is designed to integrate with the Radix DLT platform, though some features await completion of Radix's deep linking development.

Development Services

The company emphasizes customer-centric creativity and maintains a focus on fast, high-quality solutions while leveraging their expertise in both the gaming and crypto industries. Their development approach prioritizes end-to-end solutions and collaborative partnerships with clients.

Technology

Radix Integration

Mox Studio's technology stack is built primarily around the Radix Distributed Ledger Technology (DLT) platform. The integration of Radix DLT serves as the foundation for their Play-to-Earn (P2E) ecosystem, enabling cryptocurrency transactions and reward distributions within their games. This technological choice aligns with their mission to showcase Radix DLT capabilities to a broader gaming audience.

Gaming Platforms

The company develops games for multiple platforms, implementing a cross-platform strategy that includes:

Mobile Development

Web-Based Gaming

Web-based games are developed to be accessible through standard web browsers, requiring no additional software installation. The studio utilizes modern web technologies to ensure consistent performance and accessibility across different devices and platforms.

Telegram Integration

P2E Implementation

The Play-to-Earn mechanics are implemented through a sophisticated system that integrates several technological components:

Token Integration

Wallet Integration

Development Infrastructure

The studio's development process utilizes a comprehensive technological framework that includes:

Game Development Tools

• Advanced technologies for both mobile and web platform development.
• Pixel art development tools for retro-style games.
• Physics engines for games like OciGravity.
• Multiplayer server infrastructure for social gaming experiences.

Quality Assurance Systems

Security Implementation

Future Development

The technology stack is continuously updated to maintain compatibility with the latest developments in both gaming and blockchain technologies, ensuring the platform remains current and competitive in the rapidly evolving blockchain gaming market.

Business Model

Play-to-Earn Framework

Mox Studio's primary business model centers around the integration of Play-to-Earn (P2E) mechanics within their gaming ecosystem. The company has developed a system where players can earn MOX tokens through gameplay achievements and activities. This approach creates a dual-value proposition where users both enjoy entertainment through gaming and potentially earn cryptocurrency rewards.

The P2E framework is implemented through various mechanisms across their game portfolio. In their flagship game Strangers, players can earn MOX tokens through regular gameplay, which can then be used to unlock additional characters, access special features, or customize their gaming experience. This creates a circular economy within the game ecosystem, encouraging sustained player engagement and investment in the platform.

Revenue Streams

The company generates revenue through multiple channels. Their games incorporate various monetization strategies, including in-game purchases using MOX tokens. The token system serves as both a reward mechanism for players and a revenue generator for the company, with tokens being available for purchase on supported cryptocurrency exchanges.

Additionally, Mox Studio offers comprehensive game development services to clients, providing end-to-end solutions from conceptualization through launch and ongoing support. This service-based revenue stream complements their direct gaming revenue, creating a diversified business model that supports sustained growth and development.

Distribution Strategy

The company employs a multi-platform distribution strategy to maximize reach and accessibility. Their games are distributed globally through major platforms including the Apple App Store and Google Play Store, ensuring broad market penetration across different geographical regions and user demographics. This wide distribution approach helps in building a diverse user base and creating multiple entry points for new players into their ecosystem.

Recent expansions into telegram-based gaming have further diversified their distribution channels, allowing them to tap into existing social media communities and create new engagement opportunities. Games like HUG Monsters and Radix Fusion demonstrate their ability to adapt their business model to different platforms while maintaining their core P2E mechanics.

Ecosystem Integration

A key aspect of Mox Studio's business model is their deep integration with the Radix DLT ecosystem. The company actively collaborates with other projects within the Radix ecosystem, featuring their mascots and tokens within Mox Studio games. This strategy serves multiple purposes: it enhances the gaming experience, promotes wider adoption of the Radix platform, and creates mutual value through cross-project collaboration.

Their partnership approach extends beyond simple integration, as demonstrated by games like OciGravity and Ociswap Hooks, which feature the mascot of the Ociswap decentralized exchange. These collaborations create a network effect within the Radix ecosystem, potentially driving user adoption across multiple platforms and services.

Sustainability Model

The company's approach to business sustainability is reflected in their token distribution model. The MOX token allocation includes specific portions for marketing, team development, P2E rewards, and staking rewards, creating a balanced economic system that supports long-term growth. The allocation of 20% of tokens for P2E rewards and another 20% for staking rewards demonstrates a commitment to maintaining player engagement while ensuring economic sustainability.

Market Position

As a relatively new entrant in the blockchain gaming space, having launched in 2023, Mox Studio has positioned itself as a specialized developer focused on the Radix DLT ecosystem. Their business model reflects this specialization, with a clear focus on creating high-quality games that showcase the capabilities of blockchain technology while maintaining traditional gaming appeal. This positioning allows them to serve both conventional gamers and cryptocurrency enthusiasts, potentially expanding their market reach beyond traditional gaming audiences.

Team

Leadership and Development

Mox Studio operates with a core team of professionals specializing in various aspects of game development, design, and technical operations. The company maintains a relatively small but focused team structure, operating with 2-10 employees as of 2024.

Key Personnel

The studio's development and operations are led by Baris Tasmaz, who serves as the Game Designer & Developer. Tasmaz brings extensive experience in game development and design, playing a crucial role in shaping the studio's technical direction and creative vision.

Ayse Tasmaz holds the position of Designer & Product Manager, overseeing the studio's product development strategy and design implementations. Her role encompasses managing the overall product lifecycle and ensuring design cohesion across the studio's various projects.

The technical testing and quality assurance department is headed by Eyup Akcelik, who serves as the Senior Software Test Engineer. Akcelik's responsibilities include ensuring the reliability and performance of the studio's games across various platforms.

Mehmet Topalak functions as the App Support & Test Specialist, focusing on maintaining application quality and providing technical support for the studio's various gaming products. His role is crucial in ensuring smooth operation of the games and addressing technical issues that may arise.

The web development aspects of the studio are handled by Gencay Kocak, who serves as the Web Developer. Kocak's work is essential in maintaining and developing the studio's web-based gaming platforms and online presence.

Corporate Structure

The company operates from its headquarters in Dalaman, Muğla, Turkey, maintaining a flexible work environment that accommodates both local and remote team members. This structure allows the studio to access talent globally while maintaining operational efficiency.

Team Culture

The team's approach is guided by several core principles that shape their work culture. These include a commitment to integrity in all interactions, a passion for bringing original ideas to life, and a focus on excellence in game development and customer support. The team emphasizes innovation and community building, fostering an environment that encourages creative thinking and collaborative problem-solving.

The studio's personnel structure reflects its evolution from its founding team's extensive experience in digital product management, marketing, and IT. This background has influenced the team's approach to combining traditional gaming elements with blockchain technology, creating a unique blend of technical expertise and creative game development capabilities.